Senior Performance Marketer

Fully Remote | Anywhere in Europe
Full-time | Growth Team

About This Opportunity

Cygic Recruitment is partnering with a high-growth, global AI consumer technology company to hire a Senior Performance Marketer to support the next phase of aggressive international scale.

This company operates at massive consumer scale, with tens of millions of users acquired in under three years, and is building category-defining AI products with real-world adoption. The environment is fast, execution-driven, and designed for senior operators who want real ownership over growth.

This is a fully remote role open to candidates based anywhere in Europe.

The Company

Our client is a remote-first AI company building consumer products at the intersection of artificial intelligence, digital engagement, and online companionship.

Their platforms operate globally, combining advanced AI systems with a strong internal moderation and ethics framework designed to ensure responsible development at scale. The leadership team brings deep experience scaling digital businesses from early growth through exits and IPOs.

The culture is lean, senior, and execution-focused. Decisions are data-driven, iteration cycles are fast, and ownership is expected.

The Role

This is a hands-on senior performance marketing role for someone who can execute quickly, scale what works, and build systems for sustained growth.

You will inherit high-performing paid acquisition campaigns and work directly with growth leadership to expand budgets, improve efficiency, and test new channels. The role blends analytical depth with strong creative instincts and high-velocity experimentation.

You will own performance end-to-end.

Key Responsibilities

Campaign Ownership and Scaling

• Own one or two paid acquisition channels across direct-buy and programmatic networks
• Scale existing campaigns while maintaining strict CAC and ROAS targets
• Build and iterate scalable acquisition funnels with aggressive growth goals
• Run continuous creative, audience, and placement testing

Performance Analysis and Strategy

• Monitor daily performance using tools such as GA4, Voluum, and internal dashboards
• Drive decisions based on CPA, ROAS, retention, cohort behavior, and LTV
• Build reporting frameworks that inform both tactical and strategic decisions

Creative and Funnel Optimization

• Own creative briefs and performance feedback loops
• Define hooks, formats, and angles based on data
• Collaborate with content and product teams on landing page and funnel optimization
• Implement systems to reduce creative fatigue and increase testing speed

Partnerships and Media Strategy

• Build relationships with traffic sources and negotiate premium placements
• Evaluate and onboard new networks, formats, and tools
• Stay ahead of platform rules, algorithm changes, and ecosystem shifts

Automation and Scaling Systems

• Identify opportunities to automate acquisition workflows
• Build SOPs, playbooks, and experiment pipelines to support scale

Key Challenges

• Scale campaigns to 3x+ budget while maintaining CAC and ROAS
• Support growth from tens of millions to 100M+ users within 12 months
• Launch and validate new acquisition channels from scratch
• Continuously improve funnel conversion and creative performance
• Balance creative ownership with deep analytical rigor

Required Experience

Must-Haves

• 4–10+ years in performance marketing or user acquisition
• Proven experience managing $500K to $1M+ monthly paid media budgets
• Full ownership of campaign execution and results
• Experience with Meta, TikTok, Snapchat, ASA, native or similar platforms
• Strong analytical skills with GA4, Voluum, tracking and dashboards
• Strong creative instincts and fast iteration capability
• Experience optimizing landing pages and conversion funnels
• Comfortable working with NSFW content and adult traffic networks

Nice-to-Haves

• Experience with subscription products and CAC/LTV frameworks
• Exposure to DSPs and programmatic buying
• Experience in sensitive or regulated verticals
• Background in mobile app user acquisition

What the Client Offers

• Flexible contract structure (B2B preferred, long-term focus)
• Fully remote work from anywhere in Europe
• 4 weeks of paid time off per year
• Annual in-person team offsite
• Wellness budget and access to mental health and lifestyle support
• Co-working space budget
• Learning and development budget
• Company laptop and home office setup budget
• Premium access to leading AI tools

Why Cygic

At Cygic Recruitment, we work exclusively on high-impact, carefully selected roles. We do not submit candidates without consent, we do not oversell roles, and we do not operate on volume.

If we are speaking with you about this opportunity, it is because your background aligns closely with what the company actually needs to scale.

Data Protection & Equal Opportunity

Cygic Recruitment processes candidate data in accordance with the EU General Data Protection Regulation (GDPR – Regulation EU 2016/679). Personal information is used solely for recruitment purposes and shared only with the hiring company involved in this search. Candidates may request access, correction, or deletion of their data at any time.

The hiring company is an equal opportunity employer and evaluates candidates without discrimination. This role is open to candidates authorized to work in a European country, with employment terms compliant with applicable local labor laws.